Sarawak Shell LiveWIRE Program

Client: Shell Malaysia
Duration: 2018-2021
Region: Sarawak
Country: Malaysia
Solution: Entrepreneur Development Program

Shell LiveWIRE is Shell's flagship enterprise development program, with the mission of stimulating entrepreneurship, driving innovation and generating meaningful employment. Satu Creative supports Shell Malaysia in implementing the LiveWIRE program in Sarawak, developing training programs for early-stage entrepreneurs and identifying opportunities for successful enterprises to connect with Shell's local value chain.



• Design and implement core entrepreneurship workshops focused on design thinking, business model canvas and pitching
• Organize a pitching competition to identify entrepreneurs who will progress to the next stage of the program
• Deliver coaching and mentoring support for selected entrepreneurs
• Monitor and report on the selected entrepreneurs' performance.
• Facilitate participation in the Top Ten Innovators (TTI) challenge, a global sustainability and circular economy competition that rewards exceptional examples of innovation by Shell LiveWIRE alumni and entrepreneurs.
• Provide digital communications support to expand the program's reach.